Faking It | Originally broadcast November 7, 2014
The better the reviews, the more we trust a business. And for companies that means a better bottom line. In a months-long investigation, we went undercover posing as a new business, and discover how companies can buy a positive reputation online.
We reveal an entire industry devoted to helping businesses mislead you. Host Erica Johnson reveals how cheaters pull it off, and how you can spot a faker.
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I don’t understand why this channel doesn’t have millions of subscribers. Atleast one million? If Tana Mongeu can have 3.3 million why can’t a legitimate investigative journalism channel get atleast one million? I get that they’re a TV show but they’re entertaining on YouTube.
But no one cares about endorsements? Famous people who love things that are bad for us?...They pre-date the internet by about 100 years....I don't like it, but these people are no worse than celebrities in commercials.
I was paid a lot of money (full attorney's fees refund) to remove an honest negative review. I didn't actually profit from this, but I got my money back after a terrible experience. This lawyer literally didn't show up to court which had massive consequences for me that took a long time to fix. Said lawyer was hired for a non criminal issue. I'm not out felonizing in my free time ;-).
I buy mostly on experience not on reviews. My 30 yrs of experience served me well because most of these produces are from the same companies that I have used before. Such as Hp products and dell products. Hp can have as many good reviews as they can but I never believe them because I have used their products and I already know. However, I will always trust Dell even if they have bad reviews because I have used their products and know how good it is.
I mostly checked for numbers of reviews. The more reviews they have the more I trust them. If a place have good reviews but not as many then I won’t trust it on the other hand if you have not many reviews but some bad ones then I won’t mind as much as the one with less reviews.
U can’t trust anyone for anything now a days. What a joke our society is today. Everyone is out to steal everything from everyone. We need stronger laws and better enforcement for online stuff. Hell we need it for everything. I can’t believe this 💩
How easily can you buy a reputation? Not easily at all. Cheating as a business creates the culture of accepting it, and creates an employee culture of it as well, which costs companies bottom line massively. And that isn't even considering the massive backlash and destruction caused if and when you get caught.
Robert Cialdini has several case studies referenced in his book "Pre-Suasion" about how much it costs businesses in the long run to create such dishonest and deceptive cultures.
I always check reviews from lowest to highest. I work in hospitality so I know usually how to tell who is whiney and who was reviewing honestly. In the end I read most all reviews of not all reviews with a grain of salt. It's all you CAN do. Past that you take the chance no matter what.
I work in Booking.com, not the happier employee but, I do have to admit, the reviews in our website are 100% real. If you book and then CXl (this mean you did not stayed) u will not be able to write a review. Nothing, just that. And please read reviews...I am bored of people complaining about 5.0 out of 10 points properties, lol.
Fact is; half the time only negative reviews are the ones that get posted, when a person has a positive experience, they say nothing. Negative reviews get posted when some whiner that was probable wrong or assumed something in the first place wants to feel like a victim. As far as i am concerned if a company has 100,000 sales - no good reviews and 3 bad reviews; that means they entitled have 99,997 good ones. So if they pay for 15 good reviews to outweigh the bad ones, so what.
My brother opened a business and he went and had everyone in his family and his friends set up accounts and then go in and write reviews for him.. even did one under his 5 year old daughters account.. they will always find a way
I write reviews for free. Actually the do cost me to do them because I buy things with my own money and do the reviews if I really hate or really love the item. So, anything in between I don't bother. My desire is to help. I hate greed and lies. But, why should you trust me? Seeing the review via video really opens up a new era in my quest for truth.
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I also do not like those YouTubers (even famous ones) who give away free stuff in exchange for subscribing, liking, and commenting. That is basically buying those for money, which in turn brings more money to the YouTubers for the sacrifice of other YouTubers who do not give away free stuff (because they could get relatively less precedence in search results).
Face it. It is much more likely that a pissed off person will take the time to write an online review then to stop and write good one for good service. I do not trust online reviews and I do not believe many people do trust them.
CHEATING! I CALL CHEATING! I have Photoshopped things before, he can't just "click a button" and make stuff appear. He turned the layers he spent an hour or two off and then turned them back on for drama.
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